TRAVELING IS THE ONLY THING YOU BUY AND MAKES YOU RICHER
Artichoke was founded in 2017 by Lorenzo Scotto.
Professional golfer, he has traveled to over 60 countries and 4 continents, thus becoming an experienced traveler.
Experienced but frustrated, constantly struggling with suitcases that are always too small or too heavy, too uncomfortable or too ugly.
So he decides to try and build his own backpack ideal for your frequent traveler needs. He fine-tunes the project of the first Artichoke: a backpack designed to make the travel experience easier and more relaxing, thanks to the right luggage.
In 2018 he launched the crowdfunding campaign to broadly reach the set goal and sell the first Artichokes to the 175 supporters of the project. Thanks to all the supporters, the Artichoke project gets a good success and the production of the first model begins.
The project becomes a company and a brand in all respects. A brand that encompasses various values, first of all sustainability. We truly believe in the concept of ethical and sustainable production, the only viable choice for a responsible society that cares about our planet.
For this reason we have chosen to produce our backpacks using used sails, giving them new life in the form of backpacks that can last for decades!
The sails are made of very resistant materials, such as Dacron, Kevlar, Carbon, etc ... And even after spending years on boats around the seas and oceans of the world, they remain perfect materials to produce resistant backpacks and lightweight.
Why the choice of the name Artichoke?
The reasons are different:
1- The first prototypes in which the internal shelving came out reminded us of an artichoke, in which you remove the outer leaves to stay with the heart, the good part.
2- The name is interesting and to all those to whom we presented it there was an expression of amazement and fun, which is what we want our customers to feel with our backpacks for travel.
3- We are great lovers of Artichokes, cooked in all possible ways.
4- The varieties of artichokes are many, many of the which are unknown to most. Each variety is a creative inspiration for the names of our collections. For now we have given birth to the varieties Green Globe, Siena, Anzio, Castel ... we'll see which one will be next!
